General Inquiries: (313) 871-0080 • support: (855) 221-9700

Bromberg’s News

Stay updated with the industry and Bromberg office news 

  • Language Access Plans: Successful communication is all in the planning
    March 21, 2017
    Language access plan for quality communication

    Communication, aurally, visually, digitally, is how we speak to each other. While modes of communication can be different for everyone, there is a singular commonality – to achieve the purpose of communicating a message, communication must be understood by all involved.

    Indeed, according to the Annual Review of Public Health (2016), “Accurate communication is essential … to obtain a patient’s history, make a correct diagnosis, and reduce medical errors; it is also important for patients to understand the clinician, comply with treatment regimens, and give informed consent.”

    Communication understanding and accuracy can be difficult if everyone concerned does not speak the same language, cannot hear, or cannot see.  Such difficulty can result in significant miscommunications and misunderstandings, while also having even life or death consequences in health care and law enforcement situations, for example.  As a 2013 American Medical Association article confirms, miscommunication and misunderstanding can have significant consequences:

    “Research also shows that patients with [limited English proficiency] are particularly vulnerable to miscommunication when discharged from the emergency department. And discordant communication between LEP patients and physicians results in both lower patient and clinician satisfaction.”

    When faced with communication and language challenges, what do you do?

    • How do you handle a situation where a patient comes to your office and does not speak English?
    • What do you do in a courtroom where someone is deaf and cannot understand spoken speech?
    • How do you serve a customer who, not understanding you walks out of your front door?

    Well, it’s all in the plans – Language Access Plans.

    Having legally compliant language access plans for people who are limited English proficient or who are deaf or blind will answer these questions and more, empowering you, your colleagues, and your organization to know what to do when the inevitable communication and language issue arises.

    Importantly, having such plans in your go-to toolbox of solutions will also help you avoid being sued for federal civil rights discrimination and avoid winding up defending yourself in your neighborhood federal courthouse.

    Simply put, language assistance is a federal civil right. Not providing accurate, effective language assistance can well be a violation of federal laws.

    With your legally compliant language access plan in place and staff trained in how to use and implement the plan, you will be well positioned to avoid the following true stories, all of which raise serious legal and communication issues:

    “We can just use this paper to write down what needs to be said, rather than trying to get someone here.”

    “We wanted to make sure it is OK for us to use Google Translate for our website.”

      “I have been called to interpret for patient discharge instructions. I find it startling to realize they have not had language access for the entire encounter until the very end. How did they tell the patients what was wrong and what the complaint was?”

    “I wanted to be clever so I went to Google Translate to leave a message in Vietnamese. Whatever it was that I wrote left everyone in gales of laughter. I have a feeling whatever I said was highly inappropriate.”

    “I frequently have been told that the patient's mother or brother or sister or child were with them, so they just used them to interpret.”

    “With a domestic violence victim who does not speak English – “I don’t need an interpreter. Her spouse speaks her language.”

    “We just use the telephone when someone does not speak English. But I must say, when we have hour long conversations, it can be hard for everyone to understand what is being said.”

    “A 10-year old child is smart enough to be an interpreter. My grandson is very bright. And he’s 10.”

    “The judge and court officer conferred, but Plaintiff could not understand the communication and he repeatedly stated that he is deaf and could not understand any of the communications by the judge to him…. The judge became aggravated and stated: "That's a lie! You can hear me!" Plaintiff responded by stating, "I am not lying, I am deaf.”

    “Moreover, [the] executive vice president… testified in her …. deposition that [Hospital’s] ADA compliance policy for the hearing impaired was in need of revision.”

    So, what’s in your plan?

    To be best positioned to serve your customers, patients, and the public who do not speak English, and stay on the right side of the law, you need a legally correct language access plan. Minimizing the chances of your being in one of the above situations requires planning. Getting started with your language access plan will put you on the best path to effective communications with the people walking through your business’s front door.

    © Bruce L. Adelson, special for Bromberg.  2017 All Rights Reserved. The material herein is educational and informational only.  No legal advice is intended or conveyed.

    Bruce L. Adelson, Esq, CEO of Federal Compliance Consulting LLC is nationally recognized for his compliance expertise concerning many federal laws.  Mr. Adelson is a former U.S Department of Justice Senior Attorney.  During his Justice career, Mr. Adelson had national enforcement and policy responsibility. 

    Back

WHAT OUR CLIENTS ARE SAYING

  • Thanks to Bromberg & Associates, LLC, I got my document translated in a very short time within 48 hours in excellent quality. 

    Pav
    Private Client
  • When our club wanted to help women who were being exploited, we decided to create an informational brochure and to have it translated into other languages in addition to English. It seemed like a daunting undertaking! Fortunately a committee member found Bromberg & Associates. At every step in the process of creating, translating and distributing the brochure, Jinny Bromberg and her capable staff provided creative solutions, always in a timely, fairly priced and cost-effective manner. Moreover, as a business committed to its community, Ms. Bromberg and her staff contributed their considerable knowledge and sensitivity, which greatly added to the project’s success. We look forward to working with them in the future. 

    The Service Committee of Zonta of Detroit I
  • Thanks to your team for all of their hard work on Automation Alley’s business attraction video. The finished product is exactly what we were looking for! Thanks again and we look forward to working with you again in the future. 

    Michelle
    Automation Alley
  • Bromberg & Associates staff was a pleasure to work with. This translation company had a great representation of professionalism and showed high level of work ethics. I would definitely recommend them to anyone who needs professional translation in a very reasonable time frame. 

    Oksana B. Moceri
    Private Client
  • Your company has a very good reputation. Your associates are informative, efficient, friendly and helpful. I consider myself very lucky that I worked with Bromberg & Associates to have my birth certificate translated from Spanish to English. All initial document transfers and revisions were done electronically via e-mail. I appreciate Bromberg’s use of technology. I never had to drive to Hamtramck. Apparently, other translation agencies don’t pay such careful attention to the exactness of the original document layout. Your fine attention to detail is greatly appreciated. I received the translation in the mail and was thrilled that I got the documents so quickly. I was back at the Secretary of State Super Center and they accepted the translation no problem. I have possession of my enhanced driver’s license thanks to Bromberg. 

    Ellen Hochberg
    schoolcraft.edu
  • I do not remember to receive ever a comparably outstanding level of service: instant, professional and kind response. Thank you! 

    Dorota
    Private Client
  • The Hamtramck Housing Commission is very pleased with the work performed by Bromberg & Associates. Our project was complicated and extremely sensitive to our continued success.  Bromberg provided us with top-notch service at an affordable price. The entire Bromberg staff provided quick, reliable service; they were very responsive to our needs and finished our difficult project with ease. Bromberg accomplished what no other firms were unable to even touch.  I would not hesitate to use their services again, or recommend them to anyone.  

    Chris
    Hamtramck Housing Commission
  • I would like to thank you for your excellent service and prompt delivery of CDs we ordered.Our agency delivers Language Interpreter Courses in partnership with St. Clair College and your Linguistic Resources for Medical and Legal interpreters in different languages are very helpful for our students.We are looking forward for long cooperation with your company and for your new products.

    Lana Gurbouzov
    Language Services Coordinator, Multicultural Council of Windsor and Essex County
  • Brombeg & Associates was excellent to work with. Their response was prompt, their translations thorough, and their staff knowledgeable. They provided every document for review and once approved sent the notarized copies within 24 hours!

    Kyle McAllister
    Private Client
  • On behalf of the Detroit Metro Convention & Visitors Bureau, I have used Bromberg & Associates on numerous occasions, and have always been impressed and completely satisfied with their work. Prompt customer service and communication is key when it comes to Bromberg's employees. Their work is always flawless and is produced with a quick turnaround.

    Dana Zolynsky
    Detroit Metro Convention & Visitors Bureau
  • I have used Bromberg & Associates many times over the past year for various language projects. Bromberg has been able to fill my entire request very timely and their linguists are extremely professional. Bromberg is my "go-to" foreign language company for all my company's needs.

    Kim Brothers
  • Our business's experience with Bromberg & Associates goes back several years. They have always been fast to respond, reasonably priced and do excellent follow-up on everything. Very professional and extremely attentive to detail. We are very happy to have been dealing with Bromberg & Associates!

    Douglas Rossire